It was a pleasant surprise that greeted me when i arrived in my usual weekend hideaway.
After discussions with the GM, Ms Maggie Garcia for the past few months, Pico de Loro has now come out with their Breathe Fresh Campaign that prohibits smoking in public open spaces!! Especially the beach!
Non smokers are now freed from being held hostage of having to stay indoors.
OPEN AREA does NOT MEAN SMOKING AREA!
I noticed that people would follow as long as ONE starts to follow. So even if there were no prominent no smoking signs around the beach area, because of the HERD mentality, smokers tend to cluster together as a herd and smoke far far away from the general public.
Herd Mentality is the description of how one would tend to conform and follow the social norms and behaviors of one’s peers or group and the tendency of people to act in certain behaviors that they see would make them “fit in”. In this case, it is definitely a win not just for the environment but most importantly to the health of everyone!
Congrats to the Pico Sands GM and to the whole Pico Team!
Girl Boss Ph 